CARE and eight partner organizations launch Better Safer World Campaign

Friday, 7 November 2003

Atlanta-based CARE and eight other leading humanitarian organizations yesterday launched a new campaign to engage Americans on ways to address global poverty and instability. The Better Safer World campaign ( is designed to help prove that Americans care about global poverty, are willing to take action, and want their leaders to do more as well.

The concept for the Better Safer World campaign was created when the nine well- respected international humanitarian organizations -- CARE; Childreach/Plan; International Medical Corps; International Rescue Committee; Mercy Corps; Oxfam; Save the Children; World Concern; and World Vision -- came together after the terrorist attacks on 9/11. They saw the need to address global instability and decided to challenge each other, American citizens and the U.S. government to do more to help the over one billion people on our planet who live in extreme poverty on less than $1 a day. The result of this challenge is the national launch of the Better Safer World campaign in Des Moines, Iowa -- a grassroots effort to make a better, safer world by helping poor people in developing countries to help themselves.

Of the world's 21 wealthiest developed countries, the United States ranks 20th in the amount of foreign assistance it gives to developing countries. The American government currently contributes 1/10 of 1 percent of its GNP to foreign humanitarian assistance. At the Better Safer World, we believe that we must do more.

The Better Safer World campaign seeks to change the way Americans respond to global poverty. In addition to a commitment from our government to increased foreign humanitarian assistance, long-term sustainable change must be built on individual citizen commitment to ending global poverty.

Des Moines was chosen as the site for the national launch because Iowans understand the nature of interdependence as a major food exporter and as a state with a rich tradition of reaching out to refugees. This campaign is a non-partisan effort and attempts to reach people of diverse political and religious backgrounds through educational outreach including paid advertisements. There is something we all can do to make a better, safer world. For more information, visit the website or call 1-888-515-1112.

For more information, or to contact CARE, see their website at:

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